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Showing posts with label SRT. Show all posts
Showing posts with label SRT. Show all posts

Growling Sounds and Sights of the 2013 SRT Viper on the Track


Overcoming many difficult situations over the past few years headlined by a bankruptcy procedure and a change of ownership, the Chrysler Group managed to develop and introduce the third iteration of its famed Viper supercar that will now be marketed under the SRT brand nameplate.

As it prepares for a mid-November launch, the automaker invited members of the motoring press to try out the potency of the venom produced by the new Viper's uprated 8.4-liter V10 powerplant at the Gingerman Speedway in South Haven, Michigan.

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All-New 2013 SRT Viper Priced from $97,395*, Some $15,000 Less than Corvette ZR1 [Mega Gallery]


We know many of you have been waiting to learn how much the spanking-new 2013 SRT Viper will cost ever since it broke cover at the New York Auto Show earlier this year.

The good news is that the Viper carries a starting MSRP of more than $15,000 lower than that of GM's rivaling Chevrolet Corvette ZR1. As always, the bad news is that at $97,395 excluding a $1,995 destination fee (*), which lifts the total to $99,390, most [of us] cannot afford it...

Aside from the base model, there's also the Viper GTS priced at $120,395 (excluding $1,995 destination).

This version spices up the snake with several goodies such as a two-mode active suspension and six-spoke forged-aluminum “Venom” rims, while keeping the same 8.4-liter V10 engine that delivers 640 horsepower and 600 lb.-ft. of torque to the rear wheels via a 6speed manual gearbox.

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read more "All-New 2013 SRT Viper Priced from $97,395*, Some $15,000 Less than Corvette ZR1 [Mega Gallery]"

Chrysler Cuts Incentives and Penalties Strategy, Dealers Will Have to Rely On Sales and Service


Customer satisfaction is something all carmakers strive to achieve. The way each one chooses to improve and thus gain customer loyalty as well as a good reputation, differs among them.

In 2009, when the US automotive industry was in turmoil, the Chrysler Group initiated the Dealer Standards program.

It was Chrysler's way to make dealers improve their facilities and their customer satisfaction index. Large dealerships could be awarded as much as US$200,000 per quarter if they met the Pentastar’s standards, and receive penalties for failing to do so.

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New 2013 SRT Viper GTS Launch Edition Inspired by its Predecessors Heading to Monterey


In a somewhat unexpected move, the Chrysler Group’s Street and Racing Technology (SRT) brand has previewed a new limited edition version of the upcoming 2013 Viper ahead of its world premiere at the Pebble Beach Concours d’Elegance in Monterey, California.

The car is named the SRT Viper GTS Launch Edition and it pays homages to past Viper Coupe reveals in 1996 and 2006. It is finished in the Viper's distinctive GTS Blue paint with dual Bright White stripes running the entire length of the sports car and it rides on five-spoke polished forged-aluminum design wheels.

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Meet Chrysler and Fiat CEO Sergio Marchionne's Weekend Ride


When you are the chief executive officer of a large company that operates a variety of brands under its umbrella like Sergio Marchionne does as he heads the Fiat Group and Chrysler LLC Alliance, you have many choices when it comes to your personal rides – from petite Fiat 500s to exotic Ferrari supercars like the F12berlinetta.

For the Canadian-born Italian, one of the cars parked under his garage is a blacked out Dodge Challenger SRT8.

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It's Official: Dodge to Withdraw from NASCAR in 2013


For some, Dodge and NASCAR go together like beer and ride-on lawn mowers but after Penske Racing's surprise decision in February to end its partnership with the Chrysler Group brand at the end of the 2012 season and switch to Ford as its manufacturer for Sprint Cup cars in 2013, the Detroit automaker didn't have a lot of options, or so it claims (see below).

In a press conference today, SRT Motorsports President and CEO Ralph Gilles said that the automaker tried hard its best to find a company to replace Penske Racing as a builder for its competition engines, but failed to a come up with a viable solution.

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Jeep Enhances 2013 Grand Cherokee Lineup with SRT8 Alpine and Vapor Special Editions [w/Video]


With less than a year on the market, there was really no reason for Chrysler LLC to make any substantial changes to the Jeep Grand Cherokee SRT8 for the 2013MY so instead, the Detroit carmaker added two new special edition models to the range called 'Vapor' and 'Alpine'.

The two new models are one and the same with the difference being that the Alpine is dressed in a "bright white" finish for the body while the Vapor in a "brilliant black" color.

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2013 SRT Viper Earns its Stripes – Literally and Metaphorically


The new generation of the Viper sports car may have made its world premiere back in April at the New York Auto Show, but up until now, we have only seen the same pre-production model finished in a candy red metallic paint.

Today, the SRT brand released a new picture of a different engineering prototype that the automaker says just "passed its dry-track stability control testing with flying colors".

What makes this pre-production model newsworthy is the new paint job that couples a red hue for the body with twin racing stripes in white running from bumper to bumper.

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New SRT Viper GTS Visits Jay Leno's Garage, will Cost a Little Over $110,000


A pre-production version of the new 2013 SRT Viper rolled its way to Jay Leno's Garage for a first introduction with the Chrysler Group's flagship sports car, which was originally unveiled at the New York Auto Show in April and will go on sale later this year.

The reinstated host of The Tonight Show was joined by Beth Paretta, head of director of marketing at SRT, and Mark Trostle, head of SRT design, who talk us through the new Viper.

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read more "New SRT Viper GTS Visits Jay Leno's Garage, will Cost a Little Over $110,000"

New Video Footage of 2013 SRT Viper GTS-R on the Race Track


The people at SRT Motorsports are hard at work continuing the development of the racing version of the new 2013 Viper with the GTS-R moniker.

This time, the Chrysler Group's racing division headed out to the Virginia International Raceway as they prepare for the Viper GTS-R's American Le Mans Series (ALMS) competition debut later this season.

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Watch Some 9,600 Tuned Ponies Unleashed on the Moscow Drag Strip


With most tuned cars participating in the most recent races at the Moscow Unlimited 500+ event either approaching or in some cases, even surpassing the €1.3 / US$1.7 million Bugatti Veyron in power, things are bound to get interesting.

In the first video we have a Porsche 911 Turbo by Switzer rated at 950hp racing against a Jeep Grand Cherokee SRT-8 with a 1,100hp 7.2-liter supercharged V8, a Volkswagen Touareg TDI V10 (or W12) with 1,200-horses under its hood and another Grand Cherokee SRT-8, this time with a twin-turbocharged 7.2-lit V8 producing 1,200hp.

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2013 SRT Viper GTS-R gets its First Track Time


We first laid eyes on both the road-going and racing versions of the all-new SRT Viper GTS during their world premiere at the 2012 New York Auto Show in April.

Now we learn that SRT Motorsports recently completed the first on-track test of the 2013 SRT Viper GTS-R racer with team driver Marc Goossens at the Carolina Motorsports Park in preparation for its entry in the American Le Mans Series GT class later this year.

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Ralph Gilles Shows Off 2013 SRT Viper GTS at Moparpalooza


As the Chrysler Group's halo car, the Detroit carmaker does not pass on the opportunity to display the new 2013 SRT Viper to the brand's fans.

The most recent sighting of the snake was at the 2013 Moparpalooza fest, which took place on May 20 at the Fair Oaks Motors dealership in Chantilly, Virginia.

The SRT brands boss Ralph Gilles was on hand to talk with Mopar enthusiasts and detail the new Viper sports coupe.

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